• Be fearless in the face of adversity and provide leadership

  • Nothing is set in stone, always listen, learn and encourage debate

  • Seek opportunities where others fail

  • Always foster a culture that generates confidence, ambition and innovation

  • Always improve; accelerate thinking by sharing and seeking knowledge

  • Treat others the way you want to be treated

  • Always remember the power of one if passionate and focused is formidable but the power of many working together is the path to success


Our Strategy

Our mission is to create an optimal operating environment so that our member firms can optimise in-bound and out-bound opportunities, develop critical expertise, enter new markets, build partnerships, attract investment and ultimately grow their companies.


Our mission is articulated around five main action points:


  • To act as medium for our members by interacting and influencing key policy makers globally in order to minimise barriers to business and trade

  • Support our members in attracting in-bound investment and out-bound opportunities

  • Provide our members access to best in class business tools and support to actively contribute to their business growth objectives

  • Bring a wealth of knowledge and vital business intelligence to our members through specialist expertise

  • Facilitate key business relationships around the world that deliver tangible business results to our members


Moreover by recognising the important role of SMEs to the economy as a whole, our mission is to protect, promote and facilitate the growth of innovative, emerging and mid-sized companies around the world. In addition our role often involves galvanising our members to fulfil a commitment to corporate social responsibility in the countries they commence trade with particularly directed to emerging and frontier markets. Consequently the mutually beneficial business partnerships formed often result in improved standards of living and will hopefully play a role in helping to reduce poverty and ultimately global conflict.

Need more details? Contact us

We are here to assist. Contact us by phone, email or via our Social Media channels.